Client showcase

How we recruited a Director of Operations

About the client

Our client is an importer and exporter of premium livestock and chilled / frozen meat. They pass their livestock through a strict, veterinarian-run program to ensure health and safety.

  • Location - Saudi Arabia
  • Industry - livestock import / export
  • Size - 120 employees

We applied our three-phase service delivery model for this recruitment drive.

About the client

Video job advertisement

Social media algorithms favour videos over still content, so we create video advertisements for all vacancies to help source our candidates.

We take full advantage of this unique and highly effective form of candidate sourcing in order to reach the right candidate at the right time. 

We post our videos on Twitter, LinkedIn and Facebook. They are posted on these platforms 10-20 times, based on relevance. Our videos typically receive over 1,000 views within the first 24 hours.

Job advertisement

We constantly refresh, rewrite and reformat our job advertisements to optimise the quality of applications received. Our approach is aggressive - we post around 20 advertisements for every permanent job. Advertisements are posted on:

  • Job boards - Seek, Adzuna, Glassdoor, Indeed and Jora
  • Social media - LinkedIn, Facebook and Twitter
  • 11 Recruitment's website

On average, our advertisements receive over 100 applications and perform well above the market benchmark for Seek, shown in this graph.

Director of Operations

  • Once-in-a-lifetime opportunity to relocate to Jeddah, Saudi Arabia
  • Manage the entire day-to-day sheep farm operations / logistics
  • Excellent remuneration package - tax FREE


Our client is seeking an experienced Director of Operations to be responsible for farm management and logistics for sheep from Western Australia to Saudi Arabia. You will relocate to Jeddah to run the farm on-site with complete responsibility for large-scale sheep management.

The farm is 20km2 with plans of expansion into 2020. There will be an estimated 100k - 110k sheep located at the farm. 

You will be provided with flights for you and your family to Jeddah, Saudi Arabia to begin directing all farm operations. With a generous tax FREE salary package, you can enjoy the beautiful region of Jeddah whilst experiencing a new and exciting destination to call home.


The duties for this role will include:

  • Undertaking all farm management to ensure efficiency and welfare of livestock exportation
  • Overseeing the transportation logistics between stations
  • Managing a team of approximately 40 farmhands and veterinarians
  • Maintaining compliance with WH&S policies, and safe work practices
  • Undertaking regular risk assessments and implementing relevant mitigation actions
  • Managing the animal husbandry and welfare for the farm


The successful candidate will have:

  • Experience running all day-to-day operations of a sheep farm
  • Experience in large-scale farm management
  • The ability to manage, organise, and operate a livestock property
  • The ability to conduct internal stock movement, monitoring, induction, exiting, sorting, classing, marking and healthcare / welfare supervision
  • Comprehensive knowledge of safe-keeping sheep
  • The ability to identify associated risks with the livestock exportation
  • Strong written and verbal communication skills to work with key decision-makers

Experience with farm logistics, including livestock exportation, would also be an advantage.

Assessment Matrix design

Our in-house designed, custom made software generates an Assessment Matrix, which is our blueprint for the recruitment process. Our process consists of screening, interviews, document verification, skills testing, personality profiling and reference checks.

Ticks indicate the point at which each criteria is addressed. More importance criteria are checked multiple times throughout the recruitment process.

Selection criteria







Animal health / nutrition - advantage


Large-scale farm management

Livestock management

Classing and marking sheep

Livestock security supervision and management

Sheep health and welfare

Animal disease identification

Farm logistics execution - advantage

Livestock mortality rate reduction

Farm management - 20km2

Staff management - 50

Livestock management - 100k


Relocate to Saudi Arabia

Proficient in / will learn Arabic

Current passport

Technological aptitude to record data in electronic systems

MS Office - advanced

Verify LinkedIn vs CV

Accept expected salary ($250k)

Previous warning of termination?

Will you pass a drug test?


Dominance - 69%

Influence - 45%

Steadiness - 27%

Compliance - 47%

Forms signed

Health / police check

Signed document - tell the truth

Docs verified

Driver’s licence

Citizen AU / NZ or PR

DISC profiling

Similar to people, jobs have their own behavioural profile that is based on duties, environment and communication. We create a profile for every job vacancy, enabling us to match an applicant's behaviour against that of a specific role.

We use DISC, which examines the following attributes:

  • Dominance - accomplishing results, the bottom line, confidence
  • Influence - persuading others, openness, dependability
  • Steadiness - cooperation, sincerity, dependability
  • Compliance - quality, accuracy, expertise

DISC profile - Director of Operations

Director of Operations

Shortlisted candidates

Candidate A

Candidate B

Candidate C

Behavioural adaptation by candidates to match the job profile:

Candidate A

Candidate B

Candidate C


Our aim is to produce a strong shortlist by sourcing widely. We measure every stage in our recruitment process to ensure we meet this key objective.

Our service comes with an extended 18-month replacement guarantee. This guarantee means our interests are mutually aligned - to recruit high achievers who will excel and stay.

Video views


Applications received


Interviewed by 11 Recruitment




Interviewed by client




Christian Madsen | Managing Director

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