Client showcase

How we recruited a Chief Executive Officer

About the client

Our client designs and manufactures living technology for homes that is smart, simple and affordable. They are 100% Australian owned and leading provider of innovative home technology solutions with a high performing product range and an impressive local presence.

Location - Bibra Lake, WA
Industry - IT
Size - 100 employees

We applied our three-phase service delivery model for this recruitment drive.

How we recruit talent →

Video job advertisement

Social media algorithms favour videos over still content, so we create video advertisements for all vacancies to help source our candidates.

We take full advantage of this unique and highly effective form of candidate sourcing in order to reach the right candidate at the right time.

We post our videos on Twitter, LinkedIn and Facebook. They are posted on these platforms 10-20 times, based on relevance. Our videos typically receive over 1,000 views within the first 24 hours.

Job advertisement

We constantly refresh, rewrite and reformat our job advertisements to optimise the quality of applications received. Our approach is aggressive - we post around 20 advertisements for every permanent job. Advertisements are posted on:

Job boards - Seek, Adzuna, Glassdoor, Indeed and Jora
Social media - LinkedIn, Facebook and Twitter
11 Recruitment's website

On average, our advertisements receive over 100 applications and perform well above the market benchmark for Seek, shown in this graph.

Chief Executive Officer

Based in Bibra Lake
Excellent Remuneration Package
Diverse and engaging role involving key stakeholder management

ABOUT THE CLIENT

iZone is a 100% Australian owned and leading provider of innovative home technology solutions with a high performing product range and an impressive local presence.

Our client is seeking a Chief Executive Officer with passion, energy and integrity to oversee the day to day operations of the business. You will be driving growth and innovation.

ABOUT THE ROLE

Reporting to the board of directors, the successful applicant will be responsible for:

Evaluate the company’s financial, operational, and sales and marketing structures to plan for continual improvements and increase operating efficiencies
Effective management and continual growth of the organisation, and implementation of the strategic plan
Providing executive leadership across an organisation
Acting as the primary spokesperson for the organisation
Overseeing day-to-day operations
Develop the organisation's culture and vision
Ensure ongoing efficiencies in the supply chain and distribution channels
Setting policies and processes in line with technical and regulatory compliance (ISO Standards)
Prepare regular reports and updates for the management board
Develop and manage productive supplier and manufacturer relationships
Proactively manage the competitor landscape and risk

ABOUT YOU

The successful candidate will have:

Relevant tertiary qualifications in any of the following relevant fields Engineering, Computer Science or Masters in Business Administration
A seasoned and successful leader, ideally with experience in a similar role and or related industry or organisation in a competitive market
Proven experience in managing successful Research and Development Team
Previous marketing experience, manage campaigns, inbound and outbound marketing and digital marketing

Assessment Matrix design

Our in-house designed, custom made software generates an Assessment Matrix, which is our blueprint for the recruitment process. Our process consists of screening, interviews, document verification, skills testing, personality profiling and reference checks.

Ticks indicate the point at which each criteria is addressed. More importance criteria are checked multiple times throughout the recruitment process.

Selection criteria	Screen	Interview	Docs.	Profiling	Refs.
Education
Engineering Degree	✓	✓	✓
Experience
Strategic thinker	✓	✓			✓
Experience in ops, finance, admin & service	✓	✓			✓
Experience of managing R&D product	✓	✓			✓
Strategise and oversee marketing	✓	✓			✓
Previous leadership skills	✓	✓			✓
Understand ISO standards	✓	✓			✓
IOT or IT experience	✓	✓			✓
Computer literate	✓	✓			✓
Stakeholder management	✓	✓			✓
Influence and negotiation skills	✓	✓			✓
Experience in operating in decision making		✓			✓
Business compliance & best practice experience		✓			✓
Translate business concepts & technical work plans	✓	✓			✓
Analyse complex projects, ability to problem solve		✓			✓
Co-ordinate internal and external on design	✓	✓			✓
Experience in SME environment	✓	✓			✓
Technical writing & presentations					✓
Technical sales and business development					✓
Deal with manufacturers & suppliers					✓
Sourcing products and service overseas					✓
Other
Work location – Bibra lake	✓	✓			✓
Verify LinkedIn CV vs CV submitted	✓	✓			✓
Google search candidate info	✓	✓			✓
Accept expected salary range	✓	✓			✓
Previous warning of termination?	✓	✓			✓
Will you pass a drug test?	✓	✓			✓
Behaviour
Dominance - 60%		✓		✓
Influence - 45%		✓		✓
Steadiness - 35%		✓		✓
Compliance - 60%		✓		✓
Forms signed
Health / police check			✓
Signed document - tell the truth			✓
Docs verified
Driver’s licence			✓
Citizen AU/NZ or PR			✓

DISC profiling

Similar to people, jobs have their own behavioural profile that is based on duties, environment and communication. We create a profile for every job vacancy, enabling us to match an applicant's behaviour against that of a specific role.

We use DISC, which examines the following attributes:

Dominance - accomplishing results, the bottom line, confidence
Influence - persuading others, openness, dependability
Steadiness - cooperation, sincerity, dependability
Compliance - quality, accuracy, expertise

DISC profile - Chief Executive Officer

CEO

Shortlisted candidates

Candidate A

Chief Executive Officer - 1 - Personal Style

Candidate B

Chief Executive Officer - 2 - Personal Style

Candidate C

Chief Executive Officer - 3 - Personal Style

Behavioural adaptation by candidates to match the job profile:

Candidate A

Chief Executive Officer - 1 - Adaptation

Candidate B

Chief Executive Officer - 2 - Adaptation

Candidate C

Chief Executive Officer - 3 - Adaptation

Results

Our aim is to produce a strong shortlist by sourcing widely. We measure every stage in our recruitment process to ensure we meet this key objective.

Our service comes with an extended 18-month replacement guarantee. This guarantee means our interests are mutually aligned - to recruit high achievers who will excel and stay.

Video views

1,008

Applications received

Interviewed by 11 Recruitment

Shortlisted

Interviewed by client

Hired

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