About the client
Our client is a recently established company, which is developing an existing property into a unique, sustainable vineyard. They are creating an eco-friendly farm environment and constructing a new energy efficient, low impact winery.
We applied our three-phase service delivery model for this recruitment drive.
Marketing Manager
ABOUT THE CLIENT
Our client is a recently established company, which is developing an existing property into a unique, sustainable vineyard. They are creating an eco-friendly farm environment and constructing a new energy efficient, low impact winery.
They have also recently purchased a property and business in the Tamar Valley, Tasmania, which has an established vineyard and is actively selling wine to their Wine Club and database.
ABOUT THE ROLE
Reporting to the Chief Executive Officer, your job duties will include:
ABOUT YOU
The successful candidate will have:
Selection criteria | Screen | Interview | Docs. | Profiling | Refs. |
---|---|---|---|---|---|
Education | |||||
Bachelor's degree | ✓ | ✓ | |||
Experience | |||||
Creation of product launch strategies | ✓ | ✓ | ✓ | ||
Lifecycle marketing strategies | ✓ | ✓ | ✓ | ||
Brand creation | ✓ | ✓ | ✓ | ||
Project launch – multiple channels | ✓ | ✓ | ✓ | ||
Budget size | ✓ | ✓ | ✓ | ||
Staff / Stakeholder management | ✓ | ✓ | ✓ | ||
B2B experience | ✓ | ✓ | ✓ | ||
B2C experience | ✓ | ✓ | ✓ | ||
Food / Wine | ✓ | ✓ | ✓ | ||
Researching and building customer and market profiles | ✓ | ✓ | ✓ | ||
Marketing automation software | ✓ | ✓ | ✓ | ||
CRM management | ✓ | ✓ | ✓ | ||
Lead generation - lead magnets | ✓ | ✓ | ✓ | ||
Management of multiple brands | ✓ | ✓ | ✓ | ||
Content creation – written | ✓ | ✓ | ✓ | ||
Content creation – video | ✓ | ✓ | ✓ | ||
Photoshop (or like) | ✓ | ✓ | ✓ | ||
Video editing | ✓ | ✓ | ✓ | ||
Social Media postings via multiposter | ✓ | ✓ | ✓ | ||
Social Media response management | ✓ | ✓ | ✓ | ||
Website management (platform) | ✓ | ✓ | ✓ | ||
Ecommerce (platform) | ✓ | ✓ | ✓ | ||
Membership website management | ✓ | ✓ | ✓ | ||
SEO optimisation | ✓ | ✓ | ✓ | ||
ROI tracking | ✓ | ✓ | ✓ | ||
Google ads | ✓ | ✓ | ✓ | ||
Facebook ads | ✓ | ✓ | ✓ | ||
Other | |||||
English as first language | ✓ | ✓ | |||
Willing to work from home | ✓ | ✓ | |||
Potentially moving to Margaret River | ✓ | ✓ | |||
Example of content writing | ✓ | ||||
Grammar & spelling - accurate | ✓ | ✓ | ✓ | ||
Verify LinkedIn vs CV | ✓ | ✓ | |||
Accept expected salary ($120k-$150k) | ✓ | ✓ | ✓ | ||
Previous warning of termination? | ✓ | ✓ | ✓ | ||
Will you pass a drug test? | ✓ | ✓ | ✓ | ||
Behaviour | |||||
Dominance - 53% | ✓ | ✓ | |||
Influence - 45% | ✓ | ✓ | |||
Steadiness - 27% | ✓ | ✓ | |||
Compliance - 69% | ✓ | ✓ | |||
Forms signed | |||||
Health / police check | ✓ | ||||
Signed document - tell the truth | ✓ | ||||
Docs verified | |||||
Driver’s licence | ✓ | ✓ | |||
Degree | ✓ | ✓ | |||
Citizen AU / NZ or PR | ✓ | ✓ |
DISC profile - Marketing Manager
Mktg Manager
Shortlisted candidates
Candidate A
Candidate B
Candidate C
Behavioural adaptation by candidates to match the job profile:
Candidate A
Candidate B
Candidate C
Video views
1,101
Applications received
141
Interviewed by 11 Recruitment
10
Shortlisted
6
Interviewed by client
4
Hired
1