How to write a great LinkedIn headline

This article is recommended for individuals at any stage of their careers

Making a strong first impression

Writing a great LinkedIn headline is crucial for making a strong first impression on potential employers, clients, and professional connections. Your headline is one of the first things people see when they visit your profile, so it's essential to make it compelling and relevant.


Be clear & concise

Your headline should communicate your professional identity clearly and succinctly. Keep it to the point and avoid using jargon or overly complex language.

Highlight your primary role

Focus on your current or desired job title or primary area of expertise. This allows people to quickly understand what you do. 

Showcase your value

Mention your key skills or accomplishments that make you stand out in your field. Highlight your unique selling points or the value you bring to potential employers or clients. 

Use keywords

Incorporate relevant keywords that are commonly used in your industry or profession. This can improve your visibility in LinkedIn searches.

Customise for your audience

Tailor your headline to the specific audience you want to attract. If you are open to job opportunities, mention that. If you're seeking to network, make that clear as well. 

Avoid clichés

Stay away from generic phrases like "hardworking professional" or "team player." Instead, focus on what sets you apart and how you contribute uniquely. 

Consider a personal touch

If it aligns with your professional brand, you can add a personal touch to your headline, such as a mission statement or a short tagline that reflects your personality or values.


Remember, you can always update your LinkedIn headline as your career evolves, so don't be afraid to experiment and refine it over time

How to write a great LinkedIn headline

Examples of well-crafted headlines

Marketing Specialist | Helping Brands Reach Their Full Potential | SEO & Content Strategy Enthusiast

Data Scientist | Transforming Complex Data into Actionable Insights | AI & Machine Learning Advocate

Experienced Project Manager | Driving Efficiency & Delivering Excellence | PMP Certified

Web Developer | Building User-Friendly Websites with HTML, CSS, and JavaScript | Open to New Opportunities

Financial Advisor | Empowering Clients to Secure Their Financial Future | Wealth Management Expert


Are you looking for a job?

Are you looking for a job?

Now that you know how to write a great LinkedIn headline, you should take a moment to check our current vacancies page.

At 11 Recruitment, we have a range of white-collar temp and perm jobs available. We're always on the lookout for top talent to place with our clients, so we encourage you to apply for any positions that are of interest.

If none of our current vacancies are right for you, you should register for job alerts. Then we’ll be able to notify you when we receive a position that matches your profile.



Christian Madsen

What are your thoughts?

I'd love to have a conversation with you about this topic - please leave a comment below if you have any thoughts or opinions 🙂

Christian Madsen

Managing Director of 11 Recruitment

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