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Let’s go from being Reactive to Proactive

First of all this is how it should be… When we are busy, we are busy; When we are slow, we are busier – Because in slow times we should be busy creating lots of activities.

The trouble is when business is good, we are busy reacting to events.  When these events slow down (the phone rings less often, fewer enquiries, fewer proposals to write, emptier inboxes) we then have to change our mindset from being reactive to proactive. It’s a big change.

Many don’t know how to handle this: Why call clients if they don’t have a need? It is a waste of time… It is just so slow. Well, I was in this situation once and I learned one thing – Activity creates activity – Out of this comes the most unexpected results

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